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|---|---|---|---|
| 001 | 17269697 | ||
| 003 | CO-BoLCI | ||
| 005 | 20120424123125.0 | ||
| 008 | 120424s2011 njua b 001 0 eng | ||
| 020 | _a9781118156308 (pbk.) | ||
| 020 | _a1118156307 (pbk.) | ||
| 040 |
_aDLC _cDLC |
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| 041 | _a02 | ||
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_a746.928 _bS854t |
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| 245 | 0 | 0 |
_aThis is service design thinking : _bbasics, tools, cases / _cMarc Stickdorn, Jakob Schneider [concept and editing]. |
| 260 |
_aHoboken, New Jersey : _bJohn Wiley & Sons, _cc2011. |
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| 300 |
_a373 p. : _bill. ; _c24 cm. |
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| 500 | _aOriginally published: Amsterdam: BIS, 2010. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aIntroduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking. | |
| 650 | 0 |
_aService industries _xManagement. |
|
| 650 | 0 |
_aServicio al cliente _92964 |
|
| 650 | 0 |
_aAptitud creadora en los negocios _93736 |
|
| 650 | 0 |
_aPensamiento lateral _93762 |
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| 650 | 0 |
_aPensamiento creativo _93221 |
|
| 650 | 0 |
_aDiseño _xMercadeo _93763 |
|
| 700 | 1 | _aStickdorn, Marc. | |
| 700 | 1 | _aSchneider, Jakob. | |
| 906 |
_bibc _corigres _d2 _encip _f20 _gy-gencatlg |
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